For a Quebec heating company, website care begins with language. The Office québécois de la langue française explains that websites and social media for Quebec customers must be available in French. Every edit, seasonal swap and rebate update therefore happens twice, and the two versions must stay in step.
Quebec's heating market, from the website's side
Quebec is Canada's electric-heat province. Statistics Canada shows 70% of Quebec households heating mainly with electricity in 2023, with natural gas at 5% and wood at 4%. Heating sites here lean toward heat pumps, electric systems and geothermal, with gas and wood as smaller specialities.
Montréal, Québec City, Laval, Gatineau and Longueuil are the large markets; Sherbrooke, Lévis and Saguenay are important regional centres. Gatineau companies often serve Ottawa too, which means a site that has to work for both Quebec and Ontario customers.
French-language care in practice
Quebec's Charter of the French Language, amended by Bill 96, requires French to be clearly predominant in commercial advertising. In day-to-day website upkeep, that becomes four habits:
- French first. New content is written or approved in French, then mirrored in English if you keep an English version.
- Paired edits. A price change on one language version is made on the other the same day.
- Translated microcopy. Buttons, error messages and the text in click-to-call and email links are part of the site and need French versions as well.
- Reviewed by a fluent speaker. Machine translation is a draft, not a finished page.
We summarise these rules for website planning only. Confirm your obligations with the OQLF.
Seasonality and maintenance timing
Winters in Quebec are long, cold and snowy, and the heating season stretches further still beyond the St. Lawrence lowlands, in regions such as Saguenay. The safe window for major website work closes early in the autumn. Spring is a sensible time to refresh heat-pump and LogisVert content in both languages, before homeowners start planning summer renovation work.
Rebate content to keep accurate, as of October 2026
Always confirm details with the administrator before publishing.
- LogisVert, run by Hydro-Québec, offers grants for ENERGY STAR heat pumps based on capacity, with higher amounts for cold-climate units up to a $6,700 cap, plus support for geothermal and other measures. According to Hydro-Québec, LogisVert files continue to move through as usual while the federal rebate announced for 2027 takes shape.
- Rénoclimat changed on October 1, 2026: the pre-work evaluation became optional and new caps apply.
- Chauffez vert closed to applications after March 31, 2026.
Each of those three needs a dated, linked mention in both languages. Our rebate page upkeep guide explains the routine.
Licensing and privacy references
The RBQ licenses anyone doing construction work for others, and Quebec customers often look for an RBQ licence number on a contractor's site. If you display one, keep it exact. CNESST covers workplace health and safety. Quebec also has its own private-sector privacy law, so a privacy page copied from another province is not enough. We link and summarise only.
Problems we often expect on Quebec heating sites
Typical issues: an English site with a thin French "version" of three pages; French pages showing last year's prices because only the English side was edited; a Chauffez vert banner still on the home page; and an RBQ licence number missing from the footer. Each is fixable in a single pass.
How we would look after a Quebec site
- Confirm ownership of the domain, hosting and profiles.
- Audit both language versions for gaps and mismatches.
- Update rebate references, removing Chauffez vert and dating LogisVert figures.
- Check the RBQ number and contact details on every page.
- Plan seasonal changes in French first.
Bilingual upkeep takes more time, which is reflected in the scope. See pricing or contact us to discuss it.
Frequently asked questions
Can my Quebec site be in English only?
According to the OQLF, websites and social media content aimed at Quebec customers must be available in French; other languages may appear too. Treat French as the primary version and plan its upkeep from day one. For your exact obligations, check with the OQLF.
If I update the English page, does the French page update too?
Not automatically. Every change has to be made in both languages, which is why bilingual care takes more time. We track paired pages so one version never drifts from the other.
Is Chauffez vert still available?
No. The Quebec government stopped accepting Chauffez vert applications after March 31, 2026. Any page that still promotes it should be updated.
Sources
- OQLF: Francisation des entreprises (2026-10-22)
- Statistics Canada Table 38-10-0286-01 (2026-10-22)
- Hydro-Québec: LogisVert residential (2026-10-22)
- Québec.ca: Rénoclimat, what's new (2026-10-22)
- Québec.ca: Chauffez vert description (2026-10-22)
- RBQ: Work requiring a licence (2026-10-22)